Hertslet Wolfer & Heintz Law firm visual identity and greeting cards · A French–German law firm

Client

Hertslet Wolfer & Heintz

Sector

French–German law firm

Location

Paris, France

Year

2026 · greeting cards since 2022

Deliverables

Annual illustrated greeting cards, brand territory (palette, typography), email signature, business card, letterhead, logo proposals

Since 2022, I've designed the greeting cards for the Hertslet Wolfer & Heintz law firm. My approach: elegant illustrations high above the Paris rooftops, in a night-time mood that evokes the firm's prestige and ambitions. The 2026 card is a deliberate break from the previous three, to give the project fresh momentum.

The second project was a full overhaul of the firm's visual identity, starting from an existing logo deeply rooted in the institution.

A defined graphic territory with colour palette and typography, a new email signature, business card, letterhead… I rolled this update out across the firm's main materials.

During this framing work, I proposed new logos, leaning further into prestige and heritage with serif capitals, for a timeless feel.

Design and art direction by Studio Roquefeuil. Mockups from mockups-design.com